by Derya Karayağız - Referans
Oluşturulma Tarihi: Ocak 05, 2009 00:00
ISTANBUL-The economic crisis, which sank its teeth into the entire globe, is now affecting brand and patent applications in Turkey. Despite the campaigns by brand and patent offices, the registry rate rose only 0.7 percent in 2008, the lowest level of the recent years.
The decline reached as much as 30 percent, particularly in October and November, when the crisis deepened. The patent applications reached 74 percent in September, but fell to 13 percent in November.
The brand registry rate is not likely to grow this year due to the crisis, while 20 percent decline is expected in patent applications.
"When the economy faces a bottleneck, many firms introduce reductions in brand, patent and design investments," said Destek Patent Chairman Kemal Yamankaradeniz. "The possibility for counterfeit production increases during such periods."
Enterprises should use their brands, designs and patents efficiently and their investments should have sustainability, said Yamankaradeniz.
Considering the number of tradesmen, at least 3 million applications should have been made.
Brand registry is obligatory for each sector that needs to obtain the Turkish Standards Institution, or TSE, document, accreditation from the Health Ministry and food registry certificate from the Ministry of Agriculture. In the other sectors, the implementation will be compulsory indirectly with the new Turkish Trade Law, which is expected to be effective this month to oblige Internet sites for firms.
The Middle East Technical University, which registers the companies that want to get Internet space with ".com.tr" extension for their own company names, also requires brand registry from the firms. Firms should attach importance to research and development, or R&D, activities while the government support also plays a crucial role. The Scientific and Technological Research Council of Turkey, allocated an incentive worth TL 2 million for firms in patent applications in 2008. The firms that employ 50 engineers will gain government support, according to the new R&D law. To date, 57 firms have applied for support. But, should the incentive be introduced for firms with fewer engineers, there would be a patent boom, said Adres Patent Managing Director Ali Çavuşoğlu. "The firms that introduce inventions or innovations may create a difference and get ahead of their rivals."